An electric motorcycle brand with nothing set up and no retention system in place. We built the whole flow infrastructure, and within 60 days of everything going live they saw a 25x ROI on what they paid us, with total revenue up 22% in the same window.
GritShift sells electric motorcycles, a considered, high-ticket purchase where every lead matters. When they came to us there was nothing set up: no flows, no retention system, nothing catching the traffic the brand was earning. With an extensive product range, diverse pricing, and a genuinely distinctive brand, a standard playbook would have barely scratched the surface. We built a bespoke strategy around what makes the brand unusual, then built the entire infrastructure to run it.
Strengthen the connection with the audience by engaging them outside of regular sales emails.
Complement the ad spend and funnel more of the site traffic it buys into actual customers.
Get the audience to know, like, and trust the brand, then drive the repeat purchase. In other words: raise LTV.
Nothing was set up and there was no retention system in place. Every visitor who didn't buy on the first touch was gone for good, and for a considered purchase like an electric motorcycle, almost nobody buys on the first touch.
Built around GritShift's catalog, pricing spread, and brand voice instead of a template. Every send got a reason to exist before it got a subject line.
Full lifecycle automations nurturing new leads and re-engaging past customers, so the second, third, and fifth touches stopped falling through the cracks.
A consistent calendar that talked to the audience between promotions, building the know-like-trust that makes the sales emails actually convert.
Opens, clicks, and conversions all reached the top 80th percentile or higher. The strategy engaged the audience and got them buying.
No agency math, no creative accounting. This is the Klaviyo business performance summary for the period, exactly as the account shows it.
Scroll inside each email to read the whole send.
"I've had the pleasure of working with Riley for the past several months, and I couldn't be more satisfied with the results. From the moment we started our collaboration Riley demonstrated a deep understanding of our industry and a remarkable proficiency in email marketing and strategies.
Riley consistently goes above and beyond to maximize the efficiency and effectiveness of our email marketing strategies. His dedication to optimizing our campaigns has translated into tangible results, with impressive open and conversion rates.
Beyond his technical expertise, Riley is a pleasure to work with. He communicates clearly, meets deadlines consistently, and is always open to feedback and collaboration. His ability to adapt to our evolving needs and deliver innovative solutions has been a game-changer for our email marketing efforts.
If you're seeking an email marketer who not only understands the intricacies of the industry but also applies themselves wholeheartedly to achieve outstanding results, I wholeheartedly recommend Riley. His contributions have been instrumental in our success, and I look forward to continuing our fruitful partnership."
One call. We'll look at your account and tell you exactly where the dead revenue is. If we can't find any, we'll tell you that too.
Book a Call →